Our message is the bottle. It sounds back-to-front but formulas were developed to deliver on the promise that had already taken shape.
LEIF heroes Down Under flora in natural fills. It is a stage to spotlight what we have outback.
Each botanical plays a role, creating a family of distinct characters that bring scent to life through colour, texture, and form.
Our products offer everyday luxe. Washes and cleansers have a honey-like feel, while balms and lotions are smooth and lightweight, absorbing easily without leaving any oily residue.
Made in Australia, our plant-based formulas are vegan, cruelty-free, gentle enough for everyday use on all skin types, and free of sulphates and parabens.
We sound it /LAY-F/... an anagram of LIFE, and some say LEAF — and that's fine, it feels like a fitting name for our plant-based formulas.
Based in Sydney, we're a beauty company founded by product designers – a multi-dimensional studio that thinks deeply about purpose and form.
Our journey began with a model of a fine-necked bottle that often caught the eye of friends. Created without a client in mind we looked into filling it ourselves.
We are a small company with big ideas on how to reduce our impact through packaging innovation.
As designers, we’ve collaborated for many years with some of the world’s leading packaging manufacturers. Real change will happen at the industrial scale these companies operate. LEIF allows us to develop and test ideas to see what might be possible.
Taking steps for a more sustainable future.
Re:fill pouches reduce plastic by 80% when used to refill 2 x 500mL bottles.
We partner with TerraCycle® to responsibly recycle all returned pouches and reward you for your efforts.
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We're proud to partner with 1% for the Planet, pledging 1% of our annual sales to environmental organisations focused on land conservation, ocean resilience and recovery, and community and First Nations-led initiatives.
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Made in Australia, our plant-based formulas are vegan, cruelty-free, and gentle on all skin types.
No sulphates. No parabens.
Explore our range
Reducing waste is a big challenge for the beauty industry. While clean beauty is a given, the packaging itself is equally important.
With roots in industrial design, we have big ideas on how to reduce our impact and how packaging innovation can deliver circularity at scale.
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